The Brief

The Brief

Our client, an artisan distillery, wanted to launch a new product from which a percentage of the profits went to charity.

We love charity as much as we love helping clients make money – so we were keen to give this a try!



Before launch, we promoted an initial teaser video and targeted it toward cold audiences with a likely affinity for both the product and the charity.

When the product dropped, our ads already had an engaged, curious audience – all they had to do now was buy the product!


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revenue from £1,250 ad spent



return on investment

£20,000+ made for our client from £1,250 ad spent, giving them a 1678% return on investment.

The client has now launched 2 similar products, which remain some of the most popular ones they sell!

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